Quite often, identity design is a team sport. Take, for example, the creation of a new identity for the Tucson chapter of the International Association of Business Communicators (IABC).
In 2006, IABC-Tucson set about the task of redesigning its logo, which was incorporated into the chapter’s new website. The new logo was created by Julie Ray, […]

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Backgrounder: This project provided the opportunity to wear two of my professional hats: graphic designer and photographer. My clients, an author/consultant and a science teacher, are hoping to spark a long-needed discussion about professionalizing the tasks of American science teachers.
To facilitate this discussion, they had me set up a blog-based website that also takes opinion […]

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