Resume: Martha Retallick

Work Experience

Phone: +1 520-690-1888
Email: info@westernskycommunications.com 
Address: Post Office Box 43161, Tucson, Arizona 85733 USA

Author/Publisher

January 2020-Present

Producing, promoting, and selling two works on water harvesting, City Nature and Water Harvesting 101. Recording and distributing the weekly Water Harvesting 101 Podcast.

Freelance Photographer, Designer, and Writer

November 1995-January 2020

Worked directly with with clients in business, education, and publishing, and as a subcontractor for advertising agencies, marketing consultancies, and design firms.

Sales and Service

Catalina Bicycle Shop, Tucson

May 1997-December 2000

Sold bicycles and accessories and did bike maintenance and repairs. I am still one of the few women ever to have been a bicycle mechanic in Tucson.

Associate Editor

University of Arizona Foundation, Tucson

October 1987-September 1994

Wrote copy for fund-raising magazines, annual reports, and other printed materials produced by foundation’s office of communications. Also wrote and distributed press releases and news tips.

Associate Editor

University of Pittsburgh

January 1986-March 1987

Annotated academic textbooks, treatises, and other publications included in the Economic Books: Current Selections journal.

Assistant Editor

North American Students of Cooperation, Ann Arbor, Michigan

1979-1980

Researched and wrote articles and helped editor produce the organization’s magazine. Also served as NASCO’s photographer at its annual conference, which included covering a press conference with Ralph Nader.

Educational Experiences

I was born and raised in Pennsylvania and earned a bachelor’s degree in economics from the University of Michigan. A year after graduation, I set the goal of bicycling in all 50 states. The result was a 12-year, 15,000-mile quest that also covered four Canadian provinces and a bit of Mexico.

Along the way, I met such on-the-road challenges as traversing the Appalachian and Rocky Mountains and the Southwestern deserts. I also experienced many off-the-bike adventures. They include a visit to former President Jimmy Carter’s residence, a brief stint as a Kansas wheat farmer, and a night in an Arkansas jail; I was looking for a place to stay in a small town, and the police chief offered floor space in the visitors’ room.

Lessons learned: First, be careful of what you say in casual conversation. I had no idea that stopping to chat with another long-distance rider in July 1980 would inspire me to pedal every state in the Union. But it did.

Second, ignorance can be a useful tool. When I first started traveling by bike, I had no idea that it would be considered so dangerous, especially for a “lone woman.” Had I listened to the skeptics, I probably would have stayed home and missed one of the greatest adventures of my life.

Third, if I can ride the whole United States on a bicycle, so can you. I speak from personal experience when I say that you don’t have to be a gifted athlete to accomplish such a feat.

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