Publishing

Blogging My Book: Printer Talk

Just got a call from the sales rep at my printer. He reports that there’s great excitement around the plant – a new press is coming!

This press will enable the printer to offer a process that I may want to use in my book.

Note the use of the word “may.” I’m a long way from making any sort of decision about how the book will be printed, and that includes considerations of order quantities, papers, inks, covers, and bindings.

In the meantime, my main concern is something much more basic: Designing a file that the printer can actually print.

When’s the best time to address this issue? Right now.

That’s why my next printing conversation will involve me and the printing plant’s pre-press manager. I want to make sure that my book file design won’t be a headache for the printer.

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